Have you ever asked, or thought of asking…. “What’s the difference between PR and Marketing?”“Should I be moving to electronic consultations?”“Do I really need to do my own social media marketing? Or is it better to outsource it?”“How do I deal with negative PR and /...
I would like to share with you a moment of clarity I recently experienced: there is a remarkable overlap between the business and the sporting worlds.I realised that my most successful clients are the business equivalents of Olympic champions. The strategies that give...
I thought you might like to see a snapshot of some interesting survey results; a survey of those who registered for our previous workshops…Question: What Are Your Current Challenges and Frustrations?Can you relate to any of the above?Some of the respondents...
Knowing what you NOW know, if you could go back in time, what words of wisdom would you have for your younger self at the start of your career in aesthetic medicine? That was one of the questions I put to our panel of highly experienced and successful clients at the...
Do you feel like your progress has stalled? Are you continually getting the same outcomes, problems and disappointments when it comes to marketing your practice and growing your patient base?In this featured article for Aesthetic Medicine Magazine, I would like to...
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