Growing Your Practice: What’s The Plan?
What happens if you don’t have a workable marketing plan? Quite simply, there will be lots of activity and very little productivity. You’ll end up bouncing from task to task, probably never completing any to the level that you want. Additionally, you can be absolutely...
Tired of Being Let Down?
There are many marketers, agencies, consultants, advertising sales people and other “experts” all very willing to convince you to spend hundreds or even thousands of pounds a month to “get your name out there” to “get you more patients”. But choosing the wrong...
What Influenced Your Patients to Choose YOU?
Sometimes, it’s not easy to think like a patient and put yourself in their shoes, simply because the majority of aesthetic professionals have never been a full paying patient before. Your prospective patients are online searching for your treatments and services and...
Understanding The Patient Buying Journey
The average consumer uses more than ten sources of information to make a purchase decision (Google, 2012) Turning these highly educated consumers into paying patients is more complex than it used to be. In fact, it requires you to be in the right place at the right...
Recent Comments