What makes a good aesthetic clinic website? We get asked that a lot! So I decided to record a video to answer that question, with reference to some of my favourite aesthetic clinic websites of our current and former clients. In the video I talk through the essential...
We’ve all read the story of “Jack and the Beanstalk”. The tale of an idle, foolish boy who takes his cow to market and comes home with nothing but a bag of magic beans. And all because someone tricked the poor lad into giving up the cow. A sorry tale indeed....
Good content is one of the most powerful tools you have in the marketing of your business. However, when it comes to content creation, there’s nothing worse than staring at a blank sheet of paper and wondering what to write. So if you’re feeling flat,...
In my decade-long experience guiding aesthetic clinic owners, I’ve encountered numerous marketing mistakes that thwart the flow of valuable patient enquiries. Things like: – Clinic owners fussing over logos and branding – Clinics relying 100%...
Did you know that you can increase your prices by 10%, have your sales drop by 22%, and still generate the same amount of income? Let’s see how… Imagine your aesthetic clinic generates £500,000 in sales, and the gross profit on those sales is £175,000. What this...
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