by Pam Underdown | Aug 23, 2025 | Blogs
Trying to run, market and grow a business without structure is chaos. This one sentence summarises the single biggest cause of frustration and exhaustion of most aesthetic practitioners and clinic owners I meet. You started your business because you were passionate...
by Pam Underdown | Aug 21, 2025 | Blogs
I love to share video testimonials of happy clients. They reveal the ups and downs, the challenges of going through changes, and the triumphs of achieving desired outcomes. I recently received a lovely video testimonial from our client Dr Liesel Holler, and it’s...
by Pam Underdown | Aug 15, 2025 | Blogs
As business owners, we are always on the hunt for more customers, more growth, and more revenue. When we look at our monthly sales figures, we tend to say things like: Our biggest problem is not enough people know about us In order to grow, we need to attract more...
by Pam Underdown | Aug 9, 2025 | Blogs
Let’s take a moment to reflect on where you are in your life and business today… Chances are, these three statements ring true for many of us: 1. Where you are today is probably beyond anything you imagined when you were eighteen. 2. The journey you took to...
by Pam Underdown | Jul 20, 2025 | Blogs
I know just how tough it can be to navigate the waters of comparison, especially in such a visually driven field like aesthetics. It feels like everyone on Instagram is living their best, most glamorous life, and it’s easy to fall into the trap of thinking,...
by Pam Underdown | Jun 25, 2025 | Blogs
The above photo is from 2007: Attending The Collagenics Awards, I was immersed in the burgeoning world of medical aesthetics with my first Collagenics Franchise… It was an era of new beginnings and untapped potential. However, like many ventures led by...
