14 years ago, I made every mistake in the book when it comes to running, marketing and growing an aesthetic business. It cost me dearly, and it was a defining moment in my life.
I have since made a commitment to dedicate the rest of my professional life to helping other aesthetic clinic owners and practitioners avoid those same painful and expensive mistakes by showing you exactly what works and what doesn’t.
That wisdom was distilled and captured in this 13-part article series ‘Breaking into Aesthetics’ – an exclusive for Independent Practitioner Today:
I hope you find these articles helpful.
PS…Even if you’ve been in this business a long time, it’s still worth a read.