Feedback from Pam Underdown’s Business Growth Workshop
The Success Story of River Aesthetics
Thanks to Pam we’ve successfully implemented many new treatments and marketing initiatives. We saw an 800% increase in turnover in 8 months. Pam transformed our business and marketing skills, knowledge and results. We are now much more efficient at running the business and finances. We also changed from paper to an efficient software system to really streamline the business. We now feel like “real business owners”
In 2005, with Pam’s help, we launched my career in medical aesthetics. Her knowledge of the aesthetic marketplace, the needs of an aesthetic patient and detailed understanding of sales and marketing has helped me to grow my business and turn it into an enjoyable success. Those first three years were the perfect building blocks that enabled me to help me to build my own very profitable aesthetic business across the South Coast and secure a role as a Botulinum Toxin Specialist in a large Hampshire based hospital. Without Pam’s knowledge, expertise and ability to grow a business from scratch I would not be where I am today. Since then, Pam has continued to advise, train and mentor me in the areas that I am not so proficient at – mainly sales and marketing. I would not hesitate to recommend her services and am looking forward to our continuing relationship.
When I set up my clinic I was an experienced doctor, but a novice business owner. I did a pretty good job of getting things going, but reached a point where I knew I needed someone to tell me what I was missing. Being patted on the back and told how well you’re doing may be nice to hear, but having someone point out the holes can be much more constructive. Working with Pam has helped me formalise much of my financial set up, make my marketing more effective and helped my business to grow. Pam has also been a great sounding board – an experienced set of ears for when I need advice and opinions. Being a business owner can be quite lonely otherwise! Thanks to Pam’s input, we saw rapid and consistent growth as much as 700% in 7 months, and we now have plans for further expansion. Not only is the clinic growing but Pam has also given me excellent advice on how to build my own professional profile. I can’t recommend her highly enough!
I was recommended to speak to Pam seven years ago when I looking for a new challenge outside of my main NHS work. I was delighted to be chosen to work with Pam in her business and was able to get all the training, support and advice I needed to start and grow my own medical aesthetic business. I worked with Pam for over two years and was particularly impressed with the way that she helped me to establish and grow my own patient base. Pam is a very knowledgeable and skilled business person, who has in-depth understanding of the medical aesthetic marketplace. She knows exactly how to set up, grow and expand an aesthetics business, as well as how to communicate with the patients and build those great relationships that all practitioners need. I am happy to say that Pam and I have continued our professional and personal relationship over the years and she continues to provide professional business development support when needed. My recommendation to anyone looking to grow their aesthetic business is to speak to Pam and find out how she can help you.
I worked with Pam for just over a year and during that time she helped me to set up every aspect of my aesthetic business; supporting me during my training, helping me to find and build my patients and teaching me exactly what it takes to set up a successful aesthetic business. I now run a very busy aesthetic business that I am very passionate about and couldn’t have done this without Pam’s help in those early days. I would not hesitate to recommend her services, she is a hardworking, professional and driven business person who loves to help practitioners succeed and achieve the results they desire.
Working with Pam made such a remarkable difference to my business in only a short space of time. We had only been working together for a few months, however all of the measures we put in place led to a dramatic increase of over 150% in my turnover and I even hit my ‘outrageous’ target that we set during our first session together.
I am absolutely delighted.
Pam has consistently helped me to get my business back on track after 15 years of running my already successful clinic – I can now take it to the next level and go from great to amazing! Thank you so much Pam, I look forward to continuing working with you.
After reading one of Pam’s articles and feeling in disbelief that she was saying everything we were going through as a new business, we had no hesitation in hiring her. From our first telephone meeting, she advised new systems that we could be doing better, saving time and ultimately making more money. We have gone through some dramatic changes and we truly owe a lot of this to Pam for her constant support and helping us to believe in making the right changes. Thank you Pam, you are a star!
I’m learning SO much on my journey through this programme with Pam. I felt there were so many gaps in the running of my business and I was starting to feel overwhelmed by all the other aspects to running a business efficiently…. I knew I needed to do something as things just couldn’t stay the way there were for much longer. My first introduction to Pam was through the many pieces of free information she gave. It was from here that I decided that I was starting to understand what her process is and was excited to learn more, so I signed up for her online programme. I’m really enjoying the webinars and also the live ‘Action Accelerator’ training workshops – as we had with all the members. They’re all so lovely and giving, as is Pam herself. I’m now starting to have a sense of order in my life and business…. and I can’t tell you how that feels! Everything has been very easy to put in place, and so much easier to understand than I thought. Thank you so much Pam.
Dr Eithne Brenner on Breaking Through Boundaries
Working together with Pam and her programme has been our clinic’s best decision by far. Pam has a huge wealth of knowledge of the Aesthetic market, and her programme is direct, smart, focused and immensely relevant. She will challenge you to critically evaluate your business and take those vital steps to ensure the success you know you want and deserve. Pam’s programme has excellent content, is easy to follow, and will enhance your patients’ experience and your satisfaction, and increase your financial success. We have saved so much time and effort in having her distilled wisdom and resources in such a clear programme, and have been invigorated by her enthusiasm, knowledge and passion for improvement.
I spent a year with Pam as a doctor fairly new to aesthetics, and very new to business and marketing. Her help was invaluable in teaching me and my staff how to build a successful business. Her knowledge is vast, as is her enthusiasm! She isn’t scared to tell you how it “really is”. Our clinic moved from an idea through to being one of 6 finalists as best new clinic in The Aesthetics Awards 2016 during our time being mentored by Pam. That speaks for itself I think. Don’t hesitate in building a relationship with Pam if you want to improve your skills in the business and marketing side of aesthetics.
Above all I have found her content to be both inspirational and motivational. I would recommend that all health care professionals in the aesthetics industry avail of her services.
Pam worked with us for about five months; guiding us in the right direction with our business management. Looking over our figures we were thrilled to find that our takings had increased by 50% when compared to the previous year so we are confident that all of our hard work is paying off. We are so grateful to Pam for giving us the motivation we needed to turn things around and generate more business. We are looking forward to the next year of business now and where we might be. Thank you Pam.
I have been very fortunate to start new new journey to ‘re-brand’ myself under the guidance and tutelage of Pam. She has enormous insight in to the aesthetic industry and a wealth of experience in marketing strategy and advertising especially embracing the new world of social media.
Oh and she is a genuinely nice and honest person, catch her while you can!
Pam is a regular contributor to my magazine, Aesthetic Medicine, and is a fantastic writer. She comes up with new and interesting topics every month and explores business issues in a way that is engaging, easy to understand and relevant for the aesthetics market. Pam has also given workshops and presentations at our event, Aesthetic Medicine Live, and she always gives delegates food for thought and practical, useful tips about how they can improve their business. I think Pam is a true aesthetic business guru and I would highly recommend her to any clinics who want to develop and grow their practice. Not only does she know her stuff but she is a energetic, bubbly and just genuinely a nice person who is incredibly reliable and a joy to work with.
Dr Eithne Brenner, Faceworks, Ireland
Dr Ian Strawford, GP and Aesthetic Physician
Dr Victoria Manning, River Aesthetics, Lymington
Dr Pradnya Apte, Skin Southwest, Exeter
Dr Clare Quinn, Dentelle Aesthetic Skin Solutions, Solihull
Julia Kendrick, Kendrick PR Consulting